HAIRCLUB COMMISSIONS NFT OF SALSA QUEEN CELIA CRUZ’S WIG FOR HISPANIC HERITAGE MONTH – Public Relations Newswire
The collaboration in between HairClub as well as The Celia Cruz Foundation highlights HairClub’s prize-winning “El Poder del Cabello” (the power of hair) project as well as the popular wig used by Celia Cruz
Proceeds from the compensation as well as various other contributions will certainly profit interactions, arts, as well as songs within the Hispanic area
,/ PRNewswire/– In honor of Hispanic Heritage Month, HairClub as well as the Celia Cruz Foundation are collaborating to commemorate “La Reina de la Salsa” (The Queen of Salsa) Celia Cruz HairClub President and also CEO Mike Nassar revealed the appointed of a celebratory licensed reproduction coupled with an NFT style of Cruz’s wig to be auctioned in New York throughout the week of her birthday celebration, which drops on October 21 With the Celia Cruz Foundation, HairClub contributions will certainly amount to $40,000 in the direction of songs and also social programs.
” I am enjoyed companion with the Celia Cruz Foundation, standing for such a famous number in the songs globe to sustain the Hispanic reasons they offer, particularly as the very first brand name to companion with Celia’s NFT as component of our prize-winning ‘El Poder del Cabello’ project,” stated Nassar. “As the leading supplier of loss of hair remedies in the United States, we are established to increase as well as reinforce our dedication to minority markets.”
Nassar credit histories Cruz’s social heritage as well as renowned feeling of design as a motivation straightened with HairClub’s goal of compassion and also empowerment. “We at HairClub are devoted to producing a psychological link, while offering life-altering hair services as well as solutions that aid our participants like that they see in the mirror,” claimed Nassar. “This has to do with a lot greater than offering items– like ‘El Poder del Cabello’ our message has to do with way of living as well as options, being genuine and also clear.”
Beneficiaries consist of Florida State University, which will certainly obtain its payment throughout an occasion at the Tower Club in Ft. Lauderdale on September 29 th One more contribution to the Celia Cruz School of Music in the Bronx, New York accompanying an occasion in Puerto Rico at the St. Claire Foundation and also statement of the Phygital public auction champion.
” This Phygital (Replica + NFT), appointed as an outcome of HairClub’s sponsorship will certainly support Celia Cruz’s tradition with among her most remarkable devices, her wigs– executed by Archetype IO, a business committed to ne