Barbie Aims To Inspire With Upcoming NFT Series – The Drum
By Webb Wright |Junior Reporter
October 11, 2022 | 4 minutes read
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Launched in collaboration with Boss Beauties, the collection of digital symbols will certainly display the 250 various jobs Barbie has actually inhabited over the last 60- plus years.
Barbie/ Adobe Stock
Mattel-owned plaything brand name Barbie has actually introduced a brand-new collaboration with NFT brand name Boss Beauties. Introducing today– International Day of the Girl– the collaboration will certainly consist of a brand-new NFT collection, including 15,000 symbols, standing for the 250 occupations that Barbie has actually inhabited because she initially struck racks in1959 “Career attributes will certainly vary from astronaut to archeologist, beekeeper to CEO and also whatever in between advising women they can be anything,” the brand names claimed in a joint declaration.
The brand names will certainly contribute an overall of $250,000 as component of their joint initiative. Fifty percent ($125,000) will certainly most likely to the Barbie Dream Gap Project, defined on Barbie’s moms and dad business Mattel’s internet site as “an ongoi